April 22, 2016


We make farmers rich.


Commercial supply chain dynamics do not by themselves address the challenges of India’s employment, and quality of life issues. By leveraging community development work, grassroots presence, and power of science and technology, CFM seeks to create wealth for its stakeholders - producer communities - at the bottom of the supply chain and improve agricultural productivity in India.


CFM is a fair trade certified, grassroot projects implementing agency working in 9 states of India since 2005. CFM works largely with PSUs and Government agencies to implement projects for small and marginalized farmers, who control 85% of the agricultural land in India.

The thematic areas of focus are agriculture infrastructure (livestock management, integrated nutrient and pest management, input cost reduction and organic certification systems) and rural infrastructure (agriculture water conservation, drinking water and sanitation).


CFM was born and conceptualized in 2003-04 with a prototype SuVyapar initiated as a pilot study at Stanford University as part of the Reuters Digital Vision Fellowship Program. The quilt making community from Jaipur was the first community to sell handcrafted quilts through SuVyapar platform in the following year. Focus was on reducing 'retail waste' so that communities earn more. Around 87 artisans involved in the production process were gifted with an amount of $25/artisan as bonus for their efforts. This was over and above their wages.

In 2005-06, CFM was registered as a Non-profit organisation in India. CFM was selected as one of the four projects to be showcased during the 60th year UN Celebration at World Bank HQ in Washington DC. The progress was made through Ford Foundation in 2006-07 when the Foundation provided a start-up grant of US$ 60,000.

Next year, in 2007-08, we started to work with three artisan groups and one wholesale customer. CFM got registered as a member with the Fair Trade Federation, USA. CFM was selected as one of the projects from across the world to attend the Global Social Benefit Incubator at Santa Clara University, USA. Number of communities increased to 10 and we achieved sales of $1,00,000 in the first year of operation. CFM launched its own brand of products in India through a Shop-in-Shop model with 1 store in Delhi. We were encouraged next year with sales of $3,00,000,  a 300% jump. Number of artisan communities increased to 15 with 650 active artisan members. First Producer Company formed with 17 weavers as shareholders in Bhagalpur, Bihar. Number of shop-in-shop outlets increased to 20.

During 2009-10, CFM expanded its programme under project Anhad Gram to holistically address issues of village development in 25 villages in Munger district, Bihar. Following year, GAIL (India) Ltd. provided funding support for implementing project Anhad Gram in Jhabua, Madhya Pradesh. CFM developed its expertise in Implementation of CSR projects with funding support from BHEL, GAIL and PRCL.


CFM is a registered not-for-profit organisation under the Societies Registration Act XXI of 1860, India.

Registration no. S-52574 of 2005.

  • Global Compact Network India (G.C.N.I)
  • Agriculture Skill Council Of India (A.S.C.I)
  • Ajeevika Skills
  • Bhabha Atomic Research Center(B.A.R.C)
  • Tata Institute of Social Sciences (T.I.S.S)
  • Fair Trade Federation (F.T.F), USA
  • I.F.A.T
  • Indian Green Building Council